Peter Scherr, Vroom
Host: Jeremy Fain, CEO & Co-Founder, Cognitiv
Guest: Peter Scherr, Chief Marketing Officer, Incredible Health
Former CMO of Vroom, Peter Scherr, shares in the latest episode of Hidden Layers how Vroom has transformed the traditional car buying experience into a transparent and convenient online experience. Peter and Jeremy discuss Vroom’s innovative approach, including the use of data and AI to effectively manage inventory and ensure competitive pricing for their vehicles.