John Lods, Arm Candy

May 23, 2022, 03:05

Host: Jeremy Fain, CEO & Co-Founder, Cognitiv 

Guest: John Lods, Chief Executive Officer & Founder, Arm Candy

Episode Summary:

In this episode of Hidden Layers, Jeremy connected with John Lods, Chief Executive Officer and Founder of Arm Candy. They explored the importance of shifting from audience-focused marketing to outcomes-based viewpoints. John’s goal with Arm Candy is to help companies optimize campaigns for scalability, discussing topics such as the cookieless future, machine learning AI, and more.

Episode Links:

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