Campaigns that think for themselves. AI-powered marketing driving outcomes.
Cognitiv Pixel Placed
Understand prospect patterns and behaviors to build and train your unique algorithm.
Predictions in Real-Time
Evaluates 1000+ data inputs, dynamically identifying bid requests likely to convert.
Opportunities are labeled with your custom Deal ID, eliminating the challenges of manual optimization.
Your first-party data is used to train a custom deep learning algorithm, designed to find your ideal customer in the right context and moment. Opportunities are labeled in real-time with a Deal ID unique to you and your desired results.
Dynamic Deals in action:
1. SSPs integrated with Cognitiv ask if the impression should be labeled with a Deal ID.
2. If the algorithm thinks the impression will result in a conversion, it tells the SSP to label it with the correct Deal ID.
3. The bid request with the Deal ID is delivered to the DSP of your choice.
Cognitiv Curation is your leading optimization solution.
- Optimize results in real-time
- Use within any trading tool/DSP
- Target desired KPIs
- No fixed segment or inventory slot