Self-Driving Media Buying

Cognitiv
Curation

Self-Driving Media Buying

Cognitiv
Curation

AI-powered marketing with automatic optimization through the use of Dynamic Deals.

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Cognitiv Curation

Campaigns that think for themselves. AI-powered marketing driving outcomes.

Cognitiv Pixel Placed

Understand prospect patterns and behaviors to build and train your unique algorithm.

Predictions in Real-Time

Evaluates 1000+ data inputs, dynamically identifying bid requests likely to convert.

Automatic Optimization

Opportunities are labeled with your custom Deal ID, eliminating the challenges of manual optimization.

Implementation

Curation

Go beyond static lookalike audiences and changing bid modifiers on assumptive targeting tactics.

With Cognitiv Curation, your first party data is used to train a custom deep learning algorithm that qualifies at the impression level, reaching customers not only in the right audience but the right mindset. Users will receive a dynamic Deal ID unique to your desired results and applicable in any DSP of your choice.

Process Flow
Process Flow

Dynamic Deals
in action:

1. SSPs integrated with Cognitiv ask if the impression should be labeled with a Deal ID.

2. If the algorithm thinks the impression will result in a conversion, it tells the SSP to label it with the correct Deal ID.

3. The bid request with the Deal ID is delivered to the DSP of your choice.

Cognitiv Curation is your leading optimization solution.

  • Optimize results in real-time
  • Use within any trading tool/DSP
  • Target desired KPIs
  • No fixed segment or inventory slot
Discover what the brain behind the brands can do for yours. Learn more
Cognitiv
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