Fizz, Fun, and First-Time Buyers: How AI Sparked Engagement for Welch’s Spring Campaign

Unlocking the Elusive Gaming Audience

Refining the Fashion Frontier: Creating New Brand Loyalists

Sailing to Success: How Sequential Messaging Boosted A Cruise Brand’s Full Funnel

Helping Luxury Retailers Find New Audiences and Drive Revenue

Precision Targeting in Pharmaceutical

Steering Towards Change: Uncovering the Shift in Buyer Mindset

Soda Meets Savvy: Top Beverage Brand Increases Engagement with Gen Z

Driving New Customer Purchases and Improving Campaign Effectiveness

Streamlining Lead Generation Through Custom Algorithms

Santa Fe: A Different Approach for 'The City Different'

Style Meets Science: Driving Incremental Store Visits

Charting New Waters: Helping Cruise Line Find Ready-to-Convert Prospects

CLIENT OBJECTIVE

This cruise line looked to maintain an efficient CPA while also growing their pool of potential new customers.

High-Level Results

66%
below targeted CPA
18%
above benchmark CVR
+3000
bookings above goal at end of campaign

Deep Learning At Work

Daydreamers vs. Bookers

Cognitiv’s model found that there were two distinct types of cruise line site visitors, those ready to book and those that were daydreaming of their next vacations.

Accurately predict visitor interest in real-time with Cognitiv.

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