OUR TECHNOLOGY

Enhance Every Impression

Access advanced and customized solutions that can be used anywhere you want to buy media. Discover the industry’s first Deep Learning Advertising Platform.
Our Distinct Approach

The Power of Deep Learning

Since 2015, Cognitiv has harnessed the power of deep learning AI, a technology built by scientists to acquire a broad understanding of world knowledge, to bring intelligence to advertising.

Self-Learning Custom Algorithms

Our platform analyzes up to 2500x more data than typical machine learning, self-learning from past outcomes and real-time updates—without manual intervention.

More Predictions, More Performance

While most algorithms detect obvious behavioral patterns, our self-learning algorithms analyze subtle data shifts to uncover new patterns and identify incremental consumers.

Dynamic Understanding

Our technology adapts to shifting content and mindsets, automating decision-making to ensure you reach the right audience with precision at the perfect moment.

Advanced Contextual Intelligence Means Stronger Ad Placements with ContextGPT

Utilizing proprietary deep learning and a GPT-based large language model, our technology comprehensively captures and understands advanced elements of webpages beyond keywords and basic segments.

  • Captures real-time user intent to enhance targeting

  • Full ad placement transparency reveals where your most engaged customers are

  • Human-like understanding of content sentiment improves brand safety and relevancy

Advanced User Understanding Means Less Wasted Ad Spend

Our deep learning algorithms leverage their trained world knowledge and our cross-device graph of over 250 million US users to gain a comprehensive understanding of consumer behavior.

  • Considers the real-time consumer mindset, capitalizing on micro-trends and focusing spend on the "sweet spot" customers

  • Self-learning models recognize new 
patterns and adapt to changing habits

  • Ability to leverage understanding towards performance KPIs across verticals and throughout the funnel

Advanced Insights Means 
Better Decision-Making 

Informed Prediction

Predict consumer behaviors with precision, leveraging Cognitiv’s algorithms that analyze vast data points to anticipate user intent and engagement. Stay ahead of trends and make smarter decisions with your ad dollars.

Actionable Insights

Translate data into strategic actions with clear, timely insights that reveal optimization opportunities and persona-level audience intelligence. Refine your approach and boost results.

Advanced Performance

Drive meaningful business outcomes by seamlessly merging foresight with real-time adjustments, Cognitiv transforms data into impact. 

Our Data, Measurement, and SSP Partners at a Glance

experian
LiveRamp
Circana
InMarket
FourSquare
Lucid

FAQs

What is Cognitiv?
Cognitiv is a performance-first advertising partner powered by proprietary deep learning models. Designed to deliver measurable results, Cognitiv optimizes campaigns in real-time, driving higher conversions, reducing acquisition costs, and maximizing return on ad spend. Its Deep Learning Advertising Platform (DLAP) ensures every campaign is fine-tuned to achieve exceptional performance across all digital channels.
What makes Cognitiv different from other advertising platforms?
What sets Cognitiv apart is its unparalleled focus on performance. Powered by advanced deep learning, our platform evaluates user and context data in real-time to make precise bidding decisions. Unlike traditional machine learning, Cognitiv’s algorithms detect subtle, often overlooked patterns in consumer behavior, ensuring every impression is optimized to drive results. Our self-learning technology continuously adapts to deliver peak performance, maximizing the impact of your campaigns with unmatched efficiency and accuracy.
What products does Cognitiv offer?
Cognitiv offers several products tailored to various advertising needs, including our Deep Learning DSP, Curation, ContextGPT, and Performance CTV. Each offering harnesses the power of deep learning in unique ways that align with your brand's specific needs, challenges, and goals.
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