Since 2015, Cognitiv has harnessed the power of deep learning AI, a technology built by scientists to acquire a broad understanding of world knowledge, to bring intelligence to advertising.
Utilizing proprietary deep learning and a GPT-based large language model, ContextGPT’s advanced architecture combines intelligence, transparency, and speed in ways never before possible:
Conversational Intelligence: A first-to-market chat-based interface makes complex planning intuitive and accessible to any marketer.
Transparent Content Recommendations: Our AI models recommend and explain placements with logic you can trust.
Performance at Scale: Continuous learning and instant activation ensure campaigns evolve dynamically, delivering stronger outcomes across DSPs.
Our deep learning algorithms leverage their trained world knowledge and our cross-device graph of over 250 million US users to gain a comprehensive understanding of consumer behavior.
Considers the real-time consumer mindset, capitalizing on micro-trends and focusing spend on the "sweet spot" customers
Self-learning models recognize new patterns and adapt to changing habits
Ability to leverage understanding towards performance KPIs across verticals and throughout the funnel
