The Evolution of Adtech: Key Trends to Watch in 2025

Since joining Cognitiv as SVP of Sales in November 2021, Meredith Tehan has led 9 client events, 2 product launches, and co-hosted the Hidden Layers podcast to amplify our market presence.

Hewlett Packard Enterprise (HPE) focuses on cloud services. CMO Jim Jackson discussed with Cognitiv's CEO Jeremy Fain the new edge-to-cloud category and the role of digital marketing.

How the Gaming Company Leverages Data and Advertising to Gain Competitive Edge

Programmatic ad spend is estimated to reach $80 billion in 2021, prompting marketers to seek automated solutions for effective audience targeting.

A key theme at the MediaPost 2021 Automobility LA Conference was the growing electric vehicle market—familiar to those in California and New York.

Over the past year, I've attended events on digital advertising topics like cookie decline and CTV's rise. Here are my takeaways from Digiday's Summit.

Adweek's 2021 Young Influentials list honors innovators under 40 in media, marketing, and tech, featuring leaders from Instagram, Bumble, Hulu, Glossier, and Cognitiv.

This year’s Adexchanger Programmatic I/O gathered digital marketing leaders to discuss key trends: identity, CTV, and agencies' evolving role.

Cognitiv announced the appointment of Meredith Tehan as Senior VP of Sales, leading revenue growth for its deep learning media buying tools.