Perspectives from Cognitiv’s Women Trailblazers

International Women’s Day 2024

In the last two years, our female-led teams have grown by an average of 87%. And with nearly 50% of our leadership team comprising of powerhouse women, Cognitiv exemplifies the tangible benefits of gender diversity at the highest levels of decision-making. 

Our dedication to inclusivity extends beyond representation – it truly permeates every aspect of our organization. Whether it’s making big decisions in the boardroom or handling day-to-day operations, we value and celebrate the unique talents and insights that women bring to the table. And as someone still relatively new here, I almost instantly felt the positive impact of this representation on #TeamCognitiv.

This year’s International Women’s Day theme, “Inspire Inclusion,” resonates deeply with Cognitiv’s ethos — understanding that actual progress is not just about meeting quotas or ticking boxes. It’s also about creating an environment where everyone feels empowered to shine, regardless of gender or background. 

By fostering this inclusive culture, we’re not only tapping into the full potential of our team but also driving innovation and excellence in a way that not many organizations can replicate.

I had the very cool opportunity to chat with nine of our fierce team members, asking questions ranging from advice to mentorship, challenges they’ve faced in the workplace, and more. Here are their incredible (and inspiring!) answers: 

What piece of advice would you give your 18-year-old self?

I would tell my 18-year-old self to stop and enjoy the journey more. Life isn’t about a series of accomplishments but about the people you meet and connect with, the unexpected moments that make you laugh, learn and grow, and experiences that create memories.

It’s like the great Ferris Bueller once said, “If you don’t stop and look around once in a while, you could miss it.”

Casey Stuart, Senior Sales Director | Los Angeles, CA

What barriers or challenges do you think women still face today, and how can we overcome them?

Because women are still disproportionately represented in positions of power, this sows an unconscious bias about what society believes women can achieve. Until this is remedied, we need to mentor future leaders and provide opportunities for them to gain relevant experience.

Michelle Lee, Engineering Manager | Bellvue, WA

Who are the women in your life who inspire you daily, and why?

I get inspired by the women who dedicate time to supporting other women earlier in their careers or who are part of a historically marginalized community. For example, I’ve been lucky multiple times to have women in my life who have advocated for my salary to be a good percentage more than what I was confident I could ask for.

I’ve also had amazing and successful women friends who have coached me through limiting mindsets. Shout out to Laura, Dani, and Bridget!

Off the top of my head, some additional women who inspire me are the founders of organizations like Girls Who Code, Women in STEM, and Lesbians Who Tech & Allies. These groups matter so much.

Kimberly Semiglia, SDR Team Lead | New York, NY

Can you share a woman-led initiative or organization you admire and why it’s impactful?

For International Women’s Day, I want to highlight 23 Layers, our amazing experiential events production team. I have had the privilege of working with Jess Boskoff and her powerhouse, all-women-run team for the past seven years. With unparalleled creativity, dedication, and expertise, these remarkable women bring our events to life with their visionary ideas and meticulous attention to detail.

Sarah Kahn, Director, Event Marketing | New York, NY

How have women in your life supported and uplifted you, and how do you reciprocate that support?

My mom is the most supportive woman in my life. She has always been there for me during challenging times, encouraging and cheering me on every step of the way. 

Additionally, I’ve been fortunate to have several incredible women mentors in the past who offered invaluable experience and insights, inspiring my growth both personally and professionally. In return, I strive to be a reliable source of assistance for them as well and to be a strong ally for other women in my life, listening to their perspectives, amplifying their voices, and cheering their achievements.

Chenlu Wang, Data Scientist | Remote

What steps can workplaces take to create more inclusive and supportive environments for women?

Create a workplace that encourages women to speak up and know they are being heard. Everyone wants to positively impact the future of the business they are a part of!

Dara Natale, Senior Sales Director | Remote

Can you share a story of a woman mentor or role model who has guided you in your personal or professional journey?

I am so lucky to have had so many amazing women as mentors throughout my career. They have made me stronger, tougher, and more confident. Some of the best mentorship I’ve received is from a woman I met very early in my career. She told me to always remember that no matter what, I am learning so much from this experience and am in control of my future. 

Jillian Staffan, Sales Director | Remote

What was the best piece of advice a woman has ever given you?  

A friend once told me, “Fortune favors the brave.” 

Happiness takes some risk-taking; for me, it was moving to and living in four different countries.

Jana Jakovljevic, SVP Partnerships | New York, NY

How can education empower women and girls to reach their full potential?

The quote that immediately jumped to mind is Nelson Mandela’s, “Education is the most powerful weapon which you can use to change the world.” I believe that education, the desire to never stop learning and continue asking “why,” gives us the tools to unleash our full potential. 

Allowing yourself to be open to learning equips us with critical thinking skills, empowering us to navigate complex societal structures, and, most importantly, learn to advocate for ourselves and others. In essence, education is a catalyst for women and girls to shape their futures and contribute meaningfully to the world at large.

Margot Dayton, Associate Director, Content & Brand | New York, NY