Deep learning helps brand reach new customers and drive 4x performance
Identify new customers
Improve performance & effectiveness
Maximize customer lifetime value
Increase lead submissions for seasonal test drive sign-ups.
CPA decrease month over month
Performance increase with deep learning
Day timespan to become top performing display partner
Test drive sign-ups increase with custom deep learning.
A deep learning neural network was used to score and rank customers based on their likelihood of test drive sign-ups.
Cognitiv exceeded the luxury brand's campaign KPIs and out-performed all incumbent partners on plan within three months.