Case Study

Fizz, Fun, and First-Time Buyers: How AI Sparked Engagement for Welch’s Spring Campaign

Unlocking the Elusive Gaming Audience

Refining the Fashion Frontier: Creating New Brand Loyalists

Sailing to Success: How Sequential Messaging Boosted A Cruise Brand’s Full Funnel

Helping Luxury Retailers Find New Audiences and Drive Revenue

Precision Targeting in Pharmaceutical

Steering Towards Change: Uncovering the Shift in Buyer Mindset

Soda Meets Savvy: Top Beverage Brand Increases Engagement with Gen Z

Driving New Customer Purchases and Improving Campaign Effectiveness

Streamlining Lead Generation Through Custom Algorithms

Santa Fe: A Different Approach for 'The City Different'

Style Meets Science: Driving Incremental Store Visits

Charting New Waters: Helping Cruise Line Find Ready-to-Convert Prospects

CLIENT OBJECTIVE

Adam & Eve was searching for a solution that would support their efforts to maintain their efficient cost-per-order goals while significantly increasing their new customer order volume.

High-Level Results

90%

of total prospecting conversions were only identified by Cognitiv

60%

of total prospecting conversions were net new customers

13%

average higher order value for new customers identified by Cognitiv

Deep Learning At Work

Cognitiv’s predictive audiences and contextual targeting efforts led to new customer conversion rates that exceeded expectations and existing tactics to-date.

Improve campaign effectiveness with Cognitiv.

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